social media promotion | transcosmos

Starting today, transcosmos inc. (Headquarters: Shibuya Ward, Tokyo; President and COO: Masataka Okuda; Securities code: 9715; hereinafter, transcosmos) now offers mobilemk SMART!, the smartphone marketing tool that allows you to do everything from build a smartphone-specialized original site, to creating forms and surveys, and managing customer data bases.

With smartphones now accounting for over 50% of all cell phone sales in Japan*, it is becoming increasingly important to market to smartphones. Smartphones are expressive instruments, and to run an effective smartphone promotion you need to create a site that takes advantage of the smartphone’s design and user-friendliness. The newly-released mobilemk SMART! marketing tool makes creating original sites designed for smartphones simple. Simply select your underlying color pattern and object style from one of five basic templates to create an original site that takes advantage of the smartphone’s features.

mobilemk SMART! provides everything you need to market to smartphones. You can tweak the design of every object, create forms, and compile and manage databases of customer information you collect. mobilemk SMART will also simultaneously and automatically generate a mobile site for conventional feature-phones that are compatible with Japan’s three major carriers (docomo, au, and SoftBank). mobilemk SMART! provides integrated management for mobile marketing to smartphones and feature-phones alike, allowing you to operate more efficiently.

* Source: BCN Rankings (September 7th, 2011)

mobilemk SMART! Smartphone Marketing Tool Features

• Allows you to create original sites designed for smartphones by simply selecting one of five style templates.
• Allows object designs to be individually modified, providing great flexibility.
• Allows you to create surveys and forms for smartphones.
• Allows you to manage customers through customer databases.
• Simultaneously and automatically generates a site for feature phones, allowing integrated management for mobile marketing to smartphones and feature-phones alike.
• Usage fee:Initial cost: ¥30,000~, Monthly cost: ¥20,000~

Visit http://mobilemk.net/smk/top.html for details on product features.

transcosmos also provides application development services that take advantage of the smartphone’s advanced graphical user interface (GUI). Linking these applications with mobilemk SMART-created sites allows you to fully realize the smartphone’s unique capabilities and create an even more user-friendly experience. transcosmos will continue to provide products and services that offer powerful support to your company’s mobile marketing.

About the mobilemk SMART! smartphone marketing tool (http://mobilemk.net/smk/top.html)

mobilemk SMART! provides everything you need for mobile marketing to smartphones and feature phones alike. You can build original sites designed for smartphones and their expressive capabilities, build sites for feature-phones that are compatible with Japan’s three major carriers (docomo, au, and SoftBank), create and manage promotional activities such as QR codes and blank email marketing, measure the effectiveness of promotions, analyze mobile site access, send targeted email, and build automatic databases. mobilemk SMART! combines an intuitive GUI for user-friendly operation with seamlessly linked functions allowing you to keep track of the effectiveness of your current promotion as you plan your next mobile marketing campaign.

* transcosmos is a registered trade name or trademark of transcosmos inc. in Japan and other countries.
* Other company names and product or service names mentioned are registered trade names or trademarks of various other companies.

About transcosmos inc.

transcosmos launched operations in 1966 as a pioneer in the information processing outsourcing business. Since then it has combined superior “human resources” with the most up-to-date “technological” capabilities to enhance the competitive strength of its corporate clients by providing them with high value added and superior services. It provides overall IT outsourcing services such as call center services, business process outsourcing services, business process solution services, and digital marketing services either as standalone solutions or as combined services to its corporate clients to optimize their marketing efficiencies, to expand sales and gain new customers. Further, these services have been expanded beyond Japan, globally, centered in Asia. transcosmos aims to be the “Global IT Partner” of its corporate clients to provide them with high quality outsourcing services on a global scale.