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transcosmos Forms a Business Alliance with HubNami, Inc.

transcosmos Starts to Provide “HubNami” Which Offer Analytics, Broadcasting and Competitor Tracking Platform

May 15, 2015

transcosmos inc.

transcosmos inc. (Headquarters: Tokyo, Japan; President and COO: Masataka Okuda; TSE First Section: 9715; hereafter, transcosmos) has agreed to form a business alliance with HubNami, Inc. (Headquarters: San Francisco, California, USA; CEO / Founder: Darshaun Nadeau; hereafter, HubNami). transcosmos has become the first distributor in Japan for the “HubNami” social media operations and monitoring tools. transcosmos will offer these tools in conjunction with Social Media operational services.

HubNami is a development and sales company for social media operations and monitoring tools, which was established in February of 2014. HubNami primarily provides three main functions: analytics, broadcasting and competitor tracking. 200 companies in the United States have registered for their solution. These include The North Face and mail-order giant Zulily, as well as various other companies in the apparel, distribution and Internet services industries. Details of these functions are as follows.

Three main functions of HubNami’s platform

1. Analytics
This function creates detailed analytics reports for social media including Facebook, Twitter, YouTube, Instagram and several others. HubNami’s system tracks then aggregates data from multiple data sources then displays the data in a simple, easy to use dashboard. This saves social media manager’s time and money. Content is analyzed and displayed in a way, which helps managers make decisions about the most impact content for their industry.

2. Broadcasting (collective contribution)
This function is a seamless platform that can broadcast to multiple Facebook and Twitter accounts simultaneously from one place. Messages can also be scheduled for broadcast at a specific time.

3. Competitor tracking
This function tracks the rate of fan increase, user engagement, interaction and other information regarding competitors. It is possible to monitor by specifying social accounts rather than keywords, and depending on your plan, an unlimited number of accounts can be monitored. In addition, it is possible to set custom alerts for activities in the competitor accounts being monitored.

▼Monitoring by specifying accounts

Monitoring by specifying accounts

Selling price:
Set upFrom ¥50,000
Monthly fee:From ¥50,000

▼Detecting increases in engagement

Detecting increases in engagement

The following comments were received from Mr. Darshaun Nadeau, the CEO / Founder of HubNami:
“Social media is an exciting online medium that is positioned to continue to grow by leaps and bounds in the coming years. Our new alliance with transcosmos gives both companies the opportunity to quickly our social media services not only to Japan, but throughout Asia and other global markets. We’re very excited about this alliance and look forward to working closely with transcosmos.”

transcosmos began providing social media operation services in May of 2011, and through the cooperation of the Shibuya Social Media Center with call center bases across the country, these services have been provided to more than 100 client companies so far. In the application of social media by businesses, many companies have opened multiple brand accounts in-house, but from the standpoint of operating systems, controls, risk management and marketing, it is often heard that they would like to respond by strengthening their monitoring systems. In response to such demands, it is possible to work quickly to improve the operation of a company’s social media accounts by utilizing competitor tracking, which is a unique feature of HubNami’s platform.

In the future, transcosmos will continue working together with HubNami in areas including proposals for new operational services utilizing HubNami as well as the development of new services.

Related Services

* transcosmos is a registered trade name or trademark of transcosmos inc. in Japan and other countries.
* Other company names and product or service names mentioned are registered trade names or trademarks of various other companies.

About transcosmos inc.

transcosmos launched operations in 1966. Since then we have combined superior “human resources” with up-to-date “technological” capabilities to enhance the competitive strength of our clients by providing them with superior and valuable services. transcosmos currently offers Cost Reduction Services (Contact Center, HR/Financial/Sales Back Office, Order Management/SCM, System Development/Management etc.) and Sales Expansion Services (Big Data Analysis, Internet Advertising, Website Construction/Management, Smartphone/SNS Utilization, Telemarketing etc.). transcosmos continues to pursue operational excellence by providing these services through our 133 locations in 18 countries with a focus in Asia. Furthermore, following the expansion of E-Commerce market on the global scale, transcosmos provides a comprehensive, one-stop global E-Commerce service to deliver our clients’ excellent products and services to consumers in 39 countries. transcosmos aims to be the “Global BPO Partner” of our clients to provide them with high quality BPO services on a global scale

Inquiries from the media should be forwarded to

transcosmos inc. Public Relations & Advertising Department
Mail: pressroom@trans-cosmos.co.jp

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