FashionTech | transcosmos

transcosmos inc. (Tokyo, Japan; President and COO: Masataka Okuda; TSE First Section: 9715; hereafter, transcosmos) forms capital and business partnership with STYLER Inc. (Tokyo, Japan; President and CEO: Tsubasa Koseki; hereafter, Styler), a company which develops and operates an application which support chat-based O2O commerce. Under this partnership, transcosmos underwrites a capital increase through a third-party allocation of new shares issued by Styler.

Styler develops and operates “STYLER”, a smartphone app, which supports chat-based O2O commerce. On STYLER, users can describe their somewhat vague needs and ask STYLER member stores for their advice, through interactive communication with the operator, while shopping. In this chat-based communication, the store operator lures the users from online to offline store. Styler also distributes “STYLER MAG”, a curation media containing information collected on STYLER, as a way to transfer more customers from online to offline member stores. By the end of 2018, Styler aims to achieve its goal of growing “STYLER” users (app and website version), to 5 million on global bases.

This partnership brings together transcosmos’s expertise and experienced resources for customer support, chat-bot and AI, and Styler’s unique smartphone app, STYLER. transcosmos will provide its client companies, focusing on apparel industry, with services leveraging STYLER and drive its initiatives to further enhance its e-commerce one-stop services, such as transferring more customers from online to brick-and-mortars. Styler will tap into transcosmos’s know-how to further enhance its business to support chat-based O2O commerce.

transcosmos, together with Styler, will strive to penetrate “FashionTech”, the technology area in the apparel industry, such as chat-based commerce, O2O and distributed curation media.

Related Services

• Global E-Commerce One-Stop Services

* transcosmos is a trademark or registered trademark of transcosmos inc. in Japan and other countries.
* Other company names and product or service names used here are trademarks or registered trademarks of respective companies.

About STYLER Inc.

Under the concept of “Connect and Enjoy Fashion”, we develop a smartphone app “STYLER”, offering the new way to connect shops and its users. We, Styler, are committed to enrich our customers’ lives, every day
(URL：http://stylermag.link/).

Comany Name:

STYLER Inc.

Representative:

Tsubasa Koseki

Location:

Jinnan West 302, 1-17-9, Jinnan, Shibuya-ku, Tokyo

Foundation:

March 2015

Employee:

19

URL：

http://stylermag.link/

Business:

Development and operational services for “STYLER”, a chat-based communication platform
“STYLE MAG” media distribution services, a media containing communications collected on STYLER

About transcosmos inc.

transcosmos launched its operations in 1966. Since then we have combined superior “people” with up-to-date “technology” to enhance the competitive strength of our client companies by providing them with superior and valuable services. transcosmos currently offers Cost Reduction Services (contact center, back-office service for HR/Financial/Sales depts., order management and SCM, system development & operation etc.) and Sales Expansion Services (big data analysis, internet advertising, developing & operating website, smartphone/SNS utilization, telemarketing etc.). transcosmos continues to pursue Operational Excellence by providing these services through our 162 locations in 28 countries with a focus in Asia. Furthermore, following the expansion of e-commerce market on the global scale, transcosmos provides a comprehensive One-Stop Global E-Commerce Services to deliver our clients companies’ excellent products and services to consumers in 45 countries around the globe. transcosmos aims to be the “Global BPO Partner” of our client companies, providing them with high quality BPO services on a global scale.