transcosmos named certified Silver Agency for Adobe’s partner program, “Adobe Media Manager Agency Program”
Helps businesses maximize digital ads performance and ROI from ads spent
September 07, 2017
transcosmos inc. (Headquarters: Tokyo, Japan; President and COO: Masataka Okuda; TSE First Section: 9715; hereafter, transcosmos) announced that it has been officially certified as a Silver Agency for “Adobe Media Manager Agency Program” operated by Adobe Systems Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; President Eugene Saburi; hereafter, Adobe). To join “Adobe Media Manager Agency Program”, a company must be certified by Adobe and this shows that it has a diverse expertise in Adobe Media Manager and is capable of proposing and operating Adobe Media Manager to satisfy clients’ specific needs.
Adobe Media Manager is an integrated programmatic advertising platform which manages diverse digital advertising channels including search, display, TV, and social. It automatically predicts the best mix of campaigns and finds the optimum way to allocate clients’ advertising budget. Adobe Media Manager is a part of Adobe Advertising Cloud, one of the components of Adobe Experience Cloud.
Allocating clients’ advertising budget in the right channel at the right time is crucial in maximizing their revenue and ROI from their budget spent. Since 2015 when transcosmos started to offer Adobe Media Manager, it has implemented the solution to numerous clients, and executed and managed their advertisements successfully and efficiently. Being recognized for its tested performance, transcosmos was named one of the first partners of Adobe Media Manager Agency Program which started just this year.
transcosmos continues to maximize advertising operations performance whilst boosting its efficiency and profitability to help clients succeed in their digital marketing initiatives.
■transcosmos Adobe Solutions implementation & operations support team structure
transcosmos serves a variety of Adobe solutions in addition to Adobe Media Manager. A specialized team for each tool supports clients when implementing, setting up and operating solutions that fit their specific purposes. transcosmos is certified as a partner agency for the integrated cloud service “Adobe Experience Cloud” and is a certified partner of both of the two Adobe partner programs.
* Supported Adobe solutions：
Adobe Analytics, Adobe Target, Adobe Experience Manager, Adobe Audience Manager, Adobe Social, Adobe Campaign, etc.
■About Adobe Media Manager
Adobe Media Manager is a single point solution which manages programmatic advertising across multiple channels, mainly digital. Removing overlapping conversions, it helps advertisers analyze and evaluate the true performance of their campaigns. It also helps them find the best mix of channels which delivers the maximum ad performance by forecasting ROI from each campaign budget. What’s more, in order to make the most of ad investments, it automatically allocates budget to the most effective keyword which attracts high-value potential audiences, and controls frequency of contact with the identified high-value audiences in and outside of their corporate websites.
*transcosmos is a trademark or registered trademark of transcosmos inc. in Japan and other countries.
*Other company names and product or service names used here are trademarks or registered trademarks of respective companies.
About transcosmos inc.
transcosmos launched its operations in 1966. Since then, we have combined superior “people” with up-to-date “technology” to enhance the competitive strength of our clients by providing them with superior and valuable services. transcosmos currently offers services that support clients’ business processes focusing on both sales expansion and cost reduction through our 173 locations across 31 countries with a focus on Asia, while continuously pursuing Operational Excellence. Furthermore, following the expansion of e-commerce market on the global scale, transcosmos provides a comprehensive One-Stop Global E-Commerce Services to deliver our clients’ excellent products and services to consumers in 49 countries around the globe. transcosmos aims to be the “Global Digital Transformation Partner” of our clients, supporting the clients’ transformation by leveraging digital technology, responding to the ever-changing business environment.
Contact for Media Inquiries
transcosmos inc. Public Relations & Advertising Department